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House of Griffins Ltd

Principal: Isabelle Blackie

 

 

contact details:
  House of Griffins Ltd
Le Chateau
RD 143A
Marolles
Normandy - Calvados
14100
France
tel: 0033 2 53 35 83 98
fax: .
mobile: 0033 6 83 24 75 64 (France)
0044 7805 115 410 (UK Mon-Fri)
email: isabelle.blackie@wanadoo.fr
web:  

19-05-03  

Key Services Offered:
Business support and development.

Core Experience of Principal:
Founder of House of Griffins, dedicated to helping companies make the most of their margins through better sales and marketing. Experience includes: European development and international trade - B2B and B2C - Coaching - Personnal/professional development of top executives and their teams - Branding: defining your USP (your business and your personal one) - Strategy and its implementation plan - Commercial marketing - Marketing Communications - Sales: sales audits, local store/business marketing, sales development - Hands-on activities: PR, direct mail, CRM, advertising, media buying, promotions, design, branding, crisis management, media relations - Training: Foundations in Finance, sales and marketing - Change management, media training, waste management, career development, training for top jobs programme. Leadership coaching: Corporations and SMEs.

French by birth, British by choice. Some Spanish. Ex International Marketing Director with major corporations. General Management and sales and marketing focus with Founders' companies. No Nonsense Marketeer and Commercial Practitioner.

 

Qualifications:
MA from the Sorbonne. Marketing qualification from Chicago (HMU) University. Certified Coach from Newcastle University. Accredited Associate, Institute for Independent Business (AInstIB).

Industry Sectors worked in:
Retail, franchise networks, FMCG, telecoms, beauty products (skincare, haircare, body care, cosmetics, fragrances), cleaning products, B2B, B2C, business turnaround, MLM, Internet; Nutrition and Weight loss. Both Agency side and Client side experience. Available for International assignments.

Client List includes:
Accenture Global
Unilever Worldwide
MyFaveShop (Lord Saatchi Start-up)
BTA
Neil Cerbone Associates

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