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Apogee Business Solutions Pty Ltd

Principal: Simon Spellicy



contact details:
  Apogee Business Solutions Pty Ltd
15a Grandview Grove
NSW      2092
tel: +61 2 9948 0658
fax: .
mobile: +61 421 11 77 22
email: simon@spellicy.net


Key Services Offered:
Business support & development - particularly direct marketing.

Core Experience of Principal:
15 years senior executive experience with the leading global provider of loyalty/database marketing to the hotel industry; Development, implementation and management of loyalty-based, direct marketing programs, particularly for 4 and 5 star international hotels; Team training, management, motivation and leadership; Call centre management with emphasis on outbound telesales; Devising and conducting management reviews and implementing subsequent restructures; Change management, particularly relating to corporatisation, change of ownership and improving operational performance; Development and implementation of operational and financial performance reporting systems for generalist managers rather than financial specialists; Extensive international experience, encompassing Europe, Middle East, Asia and the Pacific; Successful completion of MBO and subsequent trade sale to US listed company


Qualifications & Accreditations:
Bachelor of Science (BSc); Associate Fellow Australian Institute of Management (AFAIM). Accredited Associate, Institute for Independent Business (AInstIB).

Industry Sectors worked in:
Marketing in all sectors

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