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Principal: Alex Van den Winckel



company contact details:
Provinciestraat 63
tel: +32 495386363
fax: .
mobile: +32 495386363
email: alexvandenwinckel@abes-consultancy.eu
web: www.abes-consultancy.eu


Key Services Offered:
Business support and development, strategy and organisational development

Core Experience of Principal:
Broad international, European experience in fast moving consumer goods of general mgt,marketing and sales on an European level and on local level in Belgium, Netherlands, Germany, Czech republic.

  • International strategy development for food multinationals, retail, foodservice and grey market (petrol stations, sportcanteens)
  • Developing growth strategies in turnaround situations and multi-country challenges
  • Developing and implementing full marketing mix
  • Market and product segmentation
  • Creating customer relevant marketing and sales implementation programs
  • Organisational development of European businesses, multi-functional and multi-country marketing and sales teams
  • Coaching, mentoring
  • Developing and teaching training for senior managers
  • Practical HR that works: recruiting,selection, assessments, 360 feedback

Accreditations and Qualifications:
MBA, University of Leuven, 1982-1984. Postgraduation in business science, University of Leuven, 1981-1982. Graduate as industrial psychologist, University of Leuven,1975-1979. Accredited Associate, Institute for Independent Business (AInstIB).

Industry Sectors worked in:
Fast moving consumer goods. Food business. Different customer channels: retail, foodservice, grey market (petrol stations, sport canteens).

Language skills:
Dutch, English, French, German

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